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Our Portfolio
of Agencies

Coming Soon.

The Family is a group of creative and professional services businesses. We give agency founders the support they need to launch and grow their businesses. That's what family is for.

The Family’s portfolio currently contains youth marketing agency Hype Collective, launched in 2017, and B2B communications agency Hard Numbers, launched in 2020. We’ll be welcoming new businesses to The Family in 2021 and 2022.

There are three principal shareholders in The Family: Simon Lucey, Paul Stollery and Darryl Sparey. For more information or enquiries, please contact hello@thefami.ly.

Simon Lucey

Managing Director & Co Founder of Hype Collective

Paul Stollery

Group Creative Director & Co Founder of Hype Collective & Hard Numbers

Darryl Sparey

Managing Director & Co Founder of Hard Numbers

How do you fund an agency launch? What’s the best way to scale it? What does an agency exit look like? These are the questions we put to the founders of some of the best agencies in the industry in our monthly newsletter, Scaling Service.

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